INSTORE Magazine
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Images and Videos By INSTORE Magazine

These @michellefantacijewelry #pink #sapphire half hoops accented with diamonds are one of the three designs that have us excited for pink this year. Also, Valentine's Day is just around the corner 💕

Think your business could be America's coolest jewelry store? Follow the link in the bio to to cast your entry today!

This beautiful Hex Shield ring in 18K yellow gold with white brilliant-cut diamonds is one of the many pieces we are excited about! Check out the link in the bio to see more designs in this trend.

Grief is hard to deal with. #thejeweler

@victorvelyan showed 24K gold and silver dog tags with green and brown patina and various symbolism including 'Hand of God', 'Creation of Adam', dagger and cross.

#emmastone winner of the best actress in a comedy or musical role at @goldenglobes wore gorgeous diamond earrings and a diamond necklace from the @tiffanyandco archive. #repost

@blakelively looking regal in @lorraineschwartz diamond and emerald cuffs and thirty carat diamond studs at the @goldenglobesn #repost

This gorgeous @shycreation_jewelry gold ring with diamonds makes a great case for warming up to gold. Read about more #gold designs by following the link in the bio.

@walters_faith has expanded into color with its latest collection, a stylish line that plays with geometry and negative space. Check out the link in the bio to see more new releases!

New year, new cover! Check out our January issue by clicking on the link in the bio.

@onyxjewelers is a stylish little Connecticut store that has big plans for the future. #storewindowgame

We love this @williamhenry_studio pendant design because it's inspired by the closure of a butterfly knife. Use its hidden USB drive to store files you need frequently, or your most important meaningful documents or photos. #repost

These bright eyed skulls by @phillip_gavriel are delightfully cheeky but small enough that they're still appropriate for almost any situation.

'Tis the season to be jolly! We wish you all the best for 2017!

This devil doesn't have idles hands, just a big plan 😈

@bulgariofficial has a brought the magic of the season in full color with their #bulgarifireworks #collection

The Unassuming Millionaire is the stuff of legends. Read up on how to handle him in case you get a rare sighting over the holidays.

The happy hour guy is always happy and ready to make big purchases over the holidays but is he for real? Read up on how to handle him in the link in the bio.

Even 'The Just Looking' customers can be converted! Click on the link in the bio to read up on how!

Check out our final issue of 2016 online!

The Scrooge is always in a bad mood. Read up on how to handle him by clicking the link in the bio!

Read up on how to deal with the Discount Demander by following the link in the bio!

Read up on how to help the desperado by following the link in the bio!

This holiday season, we are going to show you how to identify different types of customers and how to ensure they leave with a bag from your store. Watch this space!

@sethicouture is a great option for Valentines Day. This sexy, sophisticated rose-cut diamond necklace is perfect. See more Valentine's Day gift ideas by following the link in the bio.

This gigantic, 187 carat 'Foxfire' diamond makes its @smithsonian debut in the @harrywinston gallery. It'll be on display from Nov 17 to Feb 16.

@julezbryant is the perfect cross between a signet and a solitaire. See more details by clicking on the link in the bio.

Like old friends at a house party who all seem to squeeze into the host's cozy kitchen, guests at @betteridge1897 in Greenwich CT, gravitated toward the paneled club room, whether or not there's an open bar stool.

This @patek.philippe.geneve watch made in 1943 sold for 11 million dollars- a world record

@sarine_tech has unveiled a device that automatically grades the color and clarity of polished diamonds.

The Ourika collection takes @pollywales signature 'cast not set' style to a new level.